trigger specific emotional responses
Absolutely, shapes play a big role in marketing and branding https://vizologi.com/the-role-of-shapes-in-marketing/ . The article explains it really well—different shapes trigger specific emotional responses. For example, circles often suggest harmony and unity, while squares give a sense of stability and trust. Triangles can imply energy or direction. Companies use these visual cues strategically to shape how consumers feel about a product or brand. It’s subtle, but once you notice it, you’ll see it everywhere—from logos to packaging. It’s a fascinating part of design psychology!
8 Views
Thanks so much for breaking that down! I had no idea that shapes could have such a psychological effect. It makes sense now why so many brands use similar design elements. I’ll definitely pay more attention to this the next time I’m shopping or browsing online. Really appreciate your insight!